The Etnies is established in Lake Forest, California, an American footwear brand owned up by Sole Technology, Inc. with roots deeply imbedded in skateboarding. Etnies Shoes is mainly a manufacturer of footwear designed for skateboarding, but in more recent years Etnies has also created shoes and clothing ostensibly for snowboarders, BMX and motocross riders as well as surfers. It is debated to be the most accessible of Sole Technology's brands. While its other brands, eS Footwear and Emerica, focalize more narrowly on skateboarding shoes, Etnies Shoes has a broader focus, designing shoes for toddlers, as well as "Etnies Girl", a line for girls and women.
The company was established in 1986, it is the first skateboarder-owned and worked on global action sports footwear and clothe brand. Etnies not only advertised the envelope by producing the first pro model skate shoe, but it initiated technical advances and altered the face of skateboard footwear forever. Today Etnies imagination is to remain the heading action sports brand committed to producing functional products that offer the most style, comfort, durability and protection. Etnies stays true to its ascendants by sponsoring a world class team of skateboarding, surfing, snowboarding, moto-x and BMX athletes and continues its dedication by giving back to each of these communities.
About Etnies brands:
Here we have 3 types of brands:
1. Etnies Girl
2.eS Footwear
3. Emerica
1) Etnies Girl: Etnies is a branded name in the sportswear. It has designed the footwear which can inspire the girls to indulge in the various sport activities such as skateboarding, surfing, snowboarding, moto-x and BMX, with confidence and flair. Etnies Girl has launched the footwear for the athletes with a casual touch in a range of diverse and elegant colors. Etnies has been successful in holding its position in the footwear world by constantly improvising its product range.
2) eS Footwear: Started in 1995, eS is known for offering benchmarked products to skateboarding lovers. The shoes and apparels are so designed to maximize the performance, by embedding the most advanced features and technicalities such as extra support, good cushioning, and high grip and so on. eS is expanding its markets worldwide by offering the skates shoes of high elegance with good calibre. The skate shoes are manufactured to suppress the risk of injury and improvise the skating abilities, which help the athletes to perform more confidently.
3) Emerica: Emerica caters the best range of skateboarding shoes to the sporting world. The products have the authentic charm with utmost durability, which keeps them ahead of its competitors. Highly advanced and innovative techniques are used in manufacturing the shoes to make them withstand the all the skateboarding pitfalls. Since 1996, Emerica endeavours to deliver the products which are trendy yet satisfy all the skateboarding needs.
Flowing off the passion and philanthropic spirit of its dedicated leader, Etnies Shoes go beyond their product offerings and are also actively involved in improving the world for a better tomorrow. It takes all the initiatives to include sustainable products for encouraging a healthy and active lifestyle.